Every touristy place has them: Souvenirs with given names on them. If you have an uncommon name, or a friend with an uncommon name, you might look through the whole collection – and notice that they have generic ones like “#1 FRIEND” (i case you really don’t find your friend’s name), and, sometimes, generic ones in Spanish.
Who can resist a Las Vegas souvenir mug with “AMIGA” on it? Especially if you can get “AMIGA” and “LORRAINE” together at twice the price?
Note to self: I travel too much.